It’s been a HUGE week at Motion PR! Our clients have been all over the national media and we are not above bragging about it…
Red Bull Flugtag: This past weekend in Minneapolis Red Bull hosted their annual Flugtag event. Flugtag means “flying day” for all you non-German speaking folks out there. Flugtag [...]

We work with a couple nutritionists here at Motion PR (Julie Upton and Katherine Brooking, to be exact), and they never fail to get us thinking about our own dietary flaws (a peak into our fridge should have gotten us thinking about that long ago, but I digress). Today was no different, as members [...]

After 3 months at Motion PR, Katie is following Steve Carrel’s lead and is leaving the office. This internship was a crash course in more than just PR. Entrepeneaurship, leadership, tenacity and diligence were all on the curricullum and she’s passed with flying colors – thanks to her mentors. This is what she has to [...]

LeBron James is the King of Basketball and he has hi-jacked the media, the world. Where will he reign next? The Knicks, no – the Bulls. What about Miami? Poor Cleveland. With tonight’s press conference on ESPN LeBron has displayed such hubris that even Kanye West in cringing. According to Ryan McNish at BleacherReport.com, James [...]

Chicagoan local, Amanda Moise, found herself to be incredibly frustrated when she was pregnant a few years ago. She couldn’t save her legs. Between the confined space of a shower stall and her belly, there was no way a lil’ ol’ razor was going to reach her legs. From this frustration came motivation to invent [...]

Hacker’s love to make trouble – they’re mischeivous by nature. Hacking celebrities’ twitter accounts, messing with the Google page – it’s all in good fun. However, these hoaxes have recently wormed their way into the PR world when a third phony news release hit Business Wire. Issued on behalf of Javelin Pharmaceuticals, the June 18 [...]

A recent article in Crain’s this week discusses whether or not it makes sense for a start-up to relinquish some control over the business in exchange for capital. There are two very different business philosophies at work here – debt for growth versus bootstrapping.
While using venture-capital does not result in a loan needed to be [...]

Gatorade is going to take over the world. With their new social media war-room, the PepsiCo-owned sports beverage wants to,  “take the largest sports brand in the world and turn it into largest participatory brand in the world,” according to Sr. Marketing Director, Consumer & Shopper Engagement Carla Hassan. Learn more here.

It’s getting hot out there and the forecast calls for a hot, humid weekend. Great news for Chicagoans (considering our on-going battle with the elements) and with sun comes either sunscreen or sunburn – skincare line, Epionce has a solution for both in its Ultra Shield SPF 50 Sunscreen. This two-in-one beauty offers solid protection [...]